Amazon Looking To Cut Prices And Launch A High-Speed Database

Amazon is getting ready to host its annual AWS re:Invent tech conference next week in Las Vegas, with plans of talking to customers about its popular Amazon Web Services, the cloud computing that the online retailer provides. However, there is one product rumored to be announced at the event and that is a new, super-fast "in-memory" database, according to Merrill Lynch's Justin Post. According to Post, "Amazon may announce new database products like in-memory databases or higher performance database services like Aurora (MySQL)."

An in-memory database runs in your computer's memory instead of using computer storage. In addition to that, it is also capable of processing unspeakable amounts of data at nearly instantaneous speeds, according to the description from Oracle chairman Larry Ellison on Oracle's version of this very same product. the in-memory option is one of the key ways that Oracle is convincing its customers to upgrade to its latest database, Oracle 12c.

Another big name in this industry is SAP. SAP is trying to slowly wean its business software customers off of Oracle's database and onto its own in-memory alternative, known as Hana. SAP has wagered its entire company on the Hana database, according to SAP's chairman. In addition to that, Amazon already offers a plethora of ways to run in-memory databases on its cloud as well as a variety of its own databases.

Amazon has stated that it is working on more databases. In a job listing for a database developer the company said, "These are exciting times in our space - we are growing fast, but still at an early stage and working on ambitious new initiatives where an engineer at any level can have significant technical and business impact." Should Amazon introduce a new in-memory database, it won't be good news for either Oracle or SAP.

Databases are what an entire company's operations depend on. As a result, companies don't switch them out very often or very easily. However, database vendors are also known for some pretty wicked measures to get money out of their customers. As more and more businesses jump into cloud computing, a lot of them wouldn't mind finding less-expensive database alternatives. What are these less-expensive alternatives? Amazon.

Amazon is constantly cutting prices and, as of July, it has cut AWS prices 49 times and just announced another price cut for its storage service. Amazon is also due for even more cost cuts as rumors are circulating that the company will announce them at the AWS re:Invent tech conference.

This race to cut costs has generated a pretty catchy name: The Race to Zero. This means that, at some point, some cloud providers will cut prices so low that they will be giving them away for free. Google, earlier this year, actually went ahead and did that with its free Photo app and even threw in free unlimited storage too.

While Amazon delves deeper into database services and continues to cut costs along the way, enterprises may be very happy to give this new database a try.

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Most Popular Programming Languages State by State

When it comes to programming languages, most people probably can't name more than 2. Popular answers to this question typically include languages like C++ or JavaScript, but there is a whole host of other languages out there for people to use. And just because you've never heard of one doesn't mean that it isn't the most popular programming language on the other side of the country.

Silicon Valley may be the hotbed of new and exciting tech, but most programmers and developers are working hard in other industries, like big business. A recent programmer Q&A from the site Experts Exchange delved deep into its own data to determine what exactly the most popular programming languages are in the United States.

The survey took a look at who was asking questions about which programming languages, which was one of the factors in determining which states used which programming languages. In addition to that, users who were qualified "Experts" on the site seemed to favor PHP heavily.

If you look at the data and simply go off of the number of questions asked then it's clear to see that Microsoft's .NET programming language is seeing increased use. However, most people in the business are not surprised by these results.

PHP is a script language that is pretty much the standard with web developers, despite the fact that a lot of programmers don't seem to like all that much. Going along with that, .NET is a Microsoft standard that isn't exactly the most talked about but it is a good entrance for coders who are just getting started with learning to build apps around Microsoft platforms, platforms which are widely used in the business world.

What this data also does is show those in the Silicon Valley that the popularity of the newest programming languages is insignificant when compared to the driving force of existing options. Some of the more trendy languages, like Ruby on Rails and Swift, don't even appear on the list.

So what are the most popular programming languages in the country? Here's the list:

• ASP
• Cold Fusion
• C++
• C#
• Delphi
• Java
• JavaJ2EE
• JavaScript
• .NET
• PHP
• Powershell
• Python
• Shell
• SQL
• VisualBasic

Just to note, West Virginia and North Dakota didn't return any significant data....coders must not exist there.

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